Founder Firmhouse
& photographer



I'm founder and CEO of Firmhouse, a company that helps people test and build new products. My work evolves around people, I help them to get towards action. Not only for the Firmhouse team, but also for the teams in companies we work with.

I've focussed my passion for photography around people. Either as street photographer or the occasional portraits.



I've grown Firmhouse to a team of 10 people, with a balanced revenue stream on client work and our own products.

As CEO I'm responsible for the growth of Firmhouse and marketing of our products. I'm still directly involved with innovation teams and programs of our clients, providing help on testing new ideas in the market. I work with teams at ING, Philips and Unilever. Over the years I've worked with founders in programs like Rockstart, Utrecht INC, Yes!Delft and others.